From February 18th to 21st, 2023, the Big5 Saudi Industry Exhibition (Big5 Saudi) was held at the International Exhibition Center in Riyadh, the capital of Saudi Arabia. SINOTRUK exhibited a number of best-selling models.
During the exhibition, there were crowds of people in front of the SINOTRUK exhibition vehicles, and business negotiations continued, attracting the favor of many new and old customers. In order to fully meet the vehicle needs of different customer groups, professional marketing personnel conduct on-site demand research and program design. Purchase intentions and demands for more than 200 units were reached on site.
Since 2021, China National Heavy Duty Truck has begun to fully deploy in the Saudi market. After more than two years of efforts, it has successfully opened up the market and orders have steadily increased. By participating in this Big5 exhibition, the local brand awareness and dissemination of the SINOTRUK brand has been greatly improved. At the same time, it has further enhanced the brand's competitive soft power and laid the foundation for further market development.
The Big5 exhibition was started in 2010. Its main purpose is to provide comprehensive equipment to the construction industry in Saudi Arabia. It is the largest and most leading construction event in Saudi Arabia and an international construction industry event. It is held in Riyadh every February and is divided into indoor and outdoor exhibition areas. This year, more than 750 local and international companies showcased their products and services at the Big5 exhibition, which hosted more than 28,000 participants.
From February 18th to 21st, 2023, the Big5 Saudi Industry Exhibition (Big5 Saudi) was held at the International Exhibition Center in Riyadh, the capital of Saudi Arabia. SINOTRUK exhibited a number of best-selling models.
During the exhibition, there were crowds of people in front of the SINOTRUK exhibition vehicles, and business negotiations continued, attracting the favor of many new and old customers. In order to fully meet the vehicle needs of different customer groups, professional marketing personnel conduct on-site demand research and program design. Purchase intentions and demands for more than 200 units were reached on site.
Since 2021, China National Heavy Duty Truck has begun to fully deploy in the Saudi market. After more than two years of efforts, it has successfully opened up the market and orders have steadily increased. By participating in this Big5 exhibition, the local brand awareness and dissemination of the SINOTRUK brand has been greatly improved. At the same time, it has further enhanced the brand's competitive soft power and laid the foundation for further market development.
The Big5 exhibition was started in 2010. Its main purpose is to provide comprehensive equipment to the construction industry in Saudi Arabia. It is the largest and most leading construction event in Saudi Arabia and an international construction industry event. It is held in Riyadh every February and is divided into indoor and outdoor exhibition areas. This year, more than 750 local and international companies showcased their products and services at the Big5 exhibition, which hosted more than 28,000 participants.